@keyframes nicheScrollHint{0%{opacity:1;transform:translateY(0)}60%{opacity:0;transform:translateY(10px)}to{opacity:0}}@keyframes nicheFaqOpen{0%{opacity:0;transform:translateY(-6px)}to{opacity:1;transform:translateY(0)}}.niche-lp-root{--ink:#1a1a1a;--ink-2:#2a2622;--muted:#6b6155;--line:#e8e1d6;--line-2:#d8d0c2;--cream:#faf7f2;--cream-2:#f3ece1;--paper:#fff;--terracotta:#cc7a4f;--terracotta-deep:#b96a40;--gold:#b89265;--success:#4a7c59;--danger:#b04848;--serif:var(--font-lora),"Cormorant Garamond",Georgia,serif;--sans:var(--font-inter),system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;--maxw:1240px;--pad-x:clamp(20px,4vw,48px);--r-sm:8px;--r-md:14px;--r-lg:22px;--ease:cubic-bezier(.2,.7,.2,1);font-family:var(--sans);background:var(--cream);color:var(--ink);-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;text-rendering:optimizeLegibility;font-size:17px;font-weight:400;line-height:1.6}.niche-lp-root *,.niche-lp-root :before,.niche-lp-root :after{box-sizing:border-box}.niche-lp-root *{margin:0}.niche-lp-root img,.niche-lp-root picture,.niche-lp-root svg{max-width:100%;display:block}.niche-lp-root img{height:auto}.niche-lp-root a{color:inherit;transition:color .2s var(--ease),opacity .2s var(--ease);text-decoration:none}.niche-lp-root a:hover{color:var(--terracotta)}.niche-lp-root button{font:inherit;color:inherit;cursor:pointer;background:0 0;border:0}.niche-lp-root ul{padding:0;list-style:none}.niche-lp-root ::selection{background:var(--ink);color:var(--cream)}.niche-lp-root .container{width:100%;max-width:var(--maxw);padding-inline:var(--pad-x);margin-inline:auto}.niche-lp-root h1,.niche-lp-root h2,.niche-lp-root h3,.niche-lp-root h4,.niche-lp-root h5,.niche-lp-root h6{font-weight:300}.niche-lp-root .eyebrow{font-family:var(--sans);text-transform:uppercase;letter-spacing:.18em;color:var(--muted);padding-left:28px;font-size:12px;font-weight:500;display:inline-block;position:relative}.niche-lp-root .eyebrow:before{content:"";opacity:.6;background:currentColor;width:18px;height:1px;position:absolute;top:50%;left:0}.niche-lp-root .eyebrow--light{color:#ffffffd9}.niche-lp-root .section-title{font-family:var(--serif);letter-spacing:-.02em;color:var(--ink);margin-top:18px;font-size:clamp(34px,5.6vw,64px);font-weight:400;line-height:1.04}.niche-lp-root .section-title em{color:var(--terracotta-deep);font-style:italic;font-weight:400}.niche-lp-root .section-title--center{text-align:center}.niche-lp-root .section-lead{color:var(--muted);max-width:60ch;margin-top:18px;font-size:clamp(17px,1.6vw,19px);line-height:1.6}.niche-lp-root .section-header{margin-bottom:clamp(40px,6vw,72px)}.niche-lp-root .section-header--center{text-align:center;flex-direction:column;align-items:center;display:flex}.niche-lp-root .section-header--center .section-lead{text-align:center;margin-inline:auto}.niche-lp-root .btn{--btn-bg:var(--ink);--btn-fg:var(--cream);--btn-bd:var(--ink);font-family:var(--sans);letter-spacing:.01em;border:1px solid var(--btn-bd);background:var(--btn-bg);color:var(--btn-fg);cursor:pointer;white-space:nowrap;transition:transform .2s var(--ease),box-shadow .25s var(--ease),background .2s var(--ease),color .2s var(--ease),border-color .2s var(--ease);border-radius:999px;justify-content:center;align-items:center;gap:10px;padding:14px 26px;font-size:15px;font-weight:500;display:inline-flex}.niche-lp-root .btn:hover{color:var(--btn-fg);transform:translateY(-1px);box-shadow:0 12px 30px -12px #00000059}.niche-lp-root .btn--primary{--btn-bg:var(--ink);--btn-fg:#fff;--btn-bd:var(--ink)}.niche-lp-root .btn--primary:hover{--btn-bg:var(--terracotta);--btn-bd:var(--terracotta)}.niche-lp-root .btn--ghost{--btn-bg:transparent;--btn-fg:var(--ink);--btn-bd:var(--line-2)}.niche-lp-root .btn--ghost:hover{--btn-bg:var(--ink);--btn-fg:#fff;--btn-bd:var(--ink)}.niche-lp-root .btn--sm{padding:10px 18px;font-size:13.5px}.niche-lp-root .btn--lg{padding:17px 32px;font-size:16px}.niche-lp-root .btn--xl{padding:20px 38px;font-size:17px}.niche-lp-root .announcement{background:var(--cream-2);color:var(--ink);border-bottom:1px solid var(--line);font-size:13px}.niche-lp-root .announcement__inner{padding:10px var(--pad-x);text-align:center;justify-content:center;align-items:center;gap:18px;display:flex}.niche-lp-root .announcement__link{color:var(--terracotta-deep);font-weight:600}.niche-lp-root .announcement__link:hover{color:var(--ink)}.niche-lp-root .site-header{z-index:50;-webkit-backdrop-filter:saturate(160%)blur(14px);transition:border-color .3s var(--ease),background .3s var(--ease);isolation:isolate;background:#faf7f2d9;border-bottom:1px solid #0000;position:sticky;top:0}.niche-lp-root .site-header.is-scrolled{border-bottom-color:var(--line);background:#faf7f2f2}.niche-lp-root .site-header__inner{justify-content:space-between;align-items:center;gap:24px;padding-block:18px;display:flex}.niche-lp-root .brand{color:var(--ink);z-index:2;flex-shrink:0;align-items:center;line-height:1;display:inline-flex;position:relative}.niche-lp-root .brand:hover{color:var(--ink)}.niche-lp-root .brand__logo{object-fit:contain;width:auto;height:44px;max-height:100%;display:block}.niche-lp-root .brand__logo.brand__logo--header{opacity:1;visibility:visible;flex-shrink:0;height:55px}.niche-lp-root .brand__logo--light{filter:brightness(0)invert();opacity:.95}.niche-lp-root .brand__logo.brand__logo--footer{filter:none;opacity:1;height:57.2px}.niche-lp-root .nav{color:var(--ink-2);gap:32px;font-size:14.5px;display:flex}.niche-lp-root .nav a{padding-block:4px;position:relative}.niche-lp-root .nav a:after{content:"";transform-origin:0;height:1px;transition:transform .3s var(--ease);background:currentColor;position:absolute;inset:auto 0 0;transform:scaleX(0)}.niche-lp-root .nav a:hover:after{transform:scaleX(1)}.niche-lp-root .header__cta{flex-shrink:0}.niche-lp-root .site-header__actions{flex-shrink:0;align-items:center;gap:clamp(16px,2.5vw,28px);display:flex}.niche-lp-root .phone-reveal{color:var(--ink-2);transition:color .2s var(--ease);flex-direction:column;align-items:flex-end;gap:2px;font-size:13px;line-height:1.25;text-decoration:none;display:flex}.niche-lp-root .phone-reveal:hover{color:var(--terracotta)}.niche-lp-root .phone-reveal__number{font-variant-numeric:tabular-nums;letter-spacing:.02em;font-weight:500}.niche-lp-root .phone-reveal__hint{color:var(--muted);font-size:11px;font-weight:400}.niche-lp-root .phone-reveal:hover .phone-reveal__hint{color:var(--terracotta-deep)}.niche-lp-root .phone-reveal--block{align-items:flex-start}.niche-lp-root .phone-reveal--footer{color:#faf7f2d1;align-items:flex-start}.niche-lp-root .phone-reveal--footer .phone-reveal__hint{color:#faf7f273}.niche-lp-root .phone-reveal--footer:hover,.niche-lp-root .phone-reveal--footer:hover .phone-reveal__hint{color:var(--terracotta)}.niche-lp-root .nav-toggle{border:1px solid var(--line-2);z-index:2;border-radius:50%;flex-direction:column;flex-shrink:0;justify-content:center;align-items:center;gap:5px;width:44px;height:44px;display:none;position:relative}.niche-lp-root .nav-toggle span{background:var(--ink);width:18px;height:1.5px;transition:transform .25s var(--ease),opacity .25s var(--ease);display:block}.niche-lp-root .nav-toggle[aria-expanded=true] span:first-child{transform:translateY(6.5px)rotate(45deg)}.niche-lp-root .nav-toggle[aria-expanded=true] span:nth-child(2){opacity:0}.niche-lp-root .nav-toggle[aria-expanded=true] span:nth-child(3){transform:translateY(-6.5px)rotate(-45deg)}.niche-lp-root .mobile-nav{border-top:1px solid var(--line);background:var(--cream);display:none}.niche-lp-root .mobile-nav .container{flex-direction:column;gap:4px;padding-block:18px;display:flex}.niche-lp-root .mobile-nav a{border-bottom:1px solid var(--line);padding:14px 4px;font-size:16px}.niche-lp-root .mobile-nav a:last-child{border-bottom:none}.niche-lp-root .mobile-nav__cta{width:100%;margin-top:16px}.niche-lp-root .hero{color:#fff;isolation:isolate;align-items:center;min-height:100vh;padding-block:120px 100px;display:flex;position:relative;overflow:hidden}.niche-lp-root .hero__media{z-index:-1;position:absolute;inset:0}.niche-lp-root .hero__media img{object-fit:cover;object-position:left center;width:100%;height:100%}.niche-lp-root .hero__media-overlay{background:linear-gradient(#14100c8c 0%,#14100c59 35%,#14100cd9 100%),linear-gradient(90deg,#14100cb3 0%,#14100c1a 60%);position:absolute;inset:0}.niche-lp-root .hero__inner{width:100%}.niche-lp-root .hero__content{max-width:760px}.niche-lp-root .hero__title{font-family:var(--serif);letter-spacing:-.025em;color:#fff;margin-top:22px;font-size:clamp(44px,7vw,92px);font-weight:400;line-height:1.02}.niche-lp-root .hero__title em{color:var(--terracotta);font-style:italic;font-weight:400}.niche-lp-root .hero__lede{color:#ffffffe6;max-width:60ch;margin-top:28px;font-size:clamp(17px,1.6vw,20px);line-height:1.55}.niche-lp-root .hero__line{color:#fffffff2;border-left:2px solid var(--terracotta);margin-top:22px;padding-left:18px;font-size:clamp(16px,1.4vw,18px)}.niche-lp-root .hero__line strong{font-weight:600}.niche-lp-root .hero__cta{flex-wrap:wrap;align-items:center;gap:18px;margin-top:42px;display:flex}.niche-lp-root .hero__cta-note{color:#ffffffc7;font-size:14px}.niche-lp-root .hero__cta .btn--primary{--btn-bg:var(--terracotta-deep);--btn-bd:var(--terracotta-deep)}.niche-lp-root .hero__cta .btn--primary:hover{--btn-bg:var(--terracotta);--btn-bd:var(--terracotta)}.niche-lp-root .hero__scroll{border:1px solid #ffffff80;border-radius:16px;justify-content:center;width:24px;height:40px;display:flex;position:absolute;bottom:28px;left:50%;transform:translate(-50%)}.niche-lp-root .hero__scroll span{background:#fff;border-radius:2px;width:2px;height:8px;margin-top:7px;animation:2s infinite nicheScrollHint;display:block}.niche-lp-root .trust{background:var(--ink);color:var(--cream);padding-block:36px}.niche-lp-root .trust__grid{grid-template-columns:repeat(4,1fr);align-items:center;gap:20px;display:grid}.niche-lp-root .trust__grid li{text-align:center;flex-direction:column;align-items:center;padding-inline:12px;display:flex;position:relative}.niche-lp-root .trust__grid li:not(:last-child):after{content:"";background:#ffffff26;width:1px;height:38px;position:absolute;top:50%;right:-10px;transform:translateY(-50%)}.niche-lp-root .trust__num{font-family:var(--serif);letter-spacing:-.01em;font-size:clamp(28px,3vw,38px);font-weight:400;line-height:1}.niche-lp-root .trust__num sup{color:var(--terracotta);vertical-align:super;margin-left:2px;font-size:.5em}.niche-lp-root .trust__lbl{letter-spacing:.14em;text-transform:uppercase;color:#faf7f2a6;margin-top:8px;font-size:12.5px}.niche-lp-root section{scroll-margin-top:80px}.niche-lp-root .pain,.niche-lp-root .how,.niche-lp-root .areas,.niche-lp-root .who,.niche-lp-root .why,.niche-lp-root .reviews,.niche-lp-root .faq{padding-block:clamp(70px,9vw,130px)}.niche-lp-root .pain{background:var(--cream);padding-bottom:clamp(44px,6vw,80px)}.niche-lp-root .pain__inner{grid-template-columns:repeat(2,minmax(0,1fr));align-items:start;gap:clamp(40px,6vw,100px);display:grid}.niche-lp-root .pain__lead{font-family:var(--serif);color:var(--ink);margin-bottom:26px;font-size:clamp(20px,2vw,26px);font-style:italic;line-height:1.4}.niche-lp-root .pain__body{color:var(--ink-2);margin-top:38px;font-size:17px}.niche-lp-root .pain__body p+p{margin-top:16px}.niche-lp-root .pain__quote{background:var(--paper);border-left:3px solid var(--terracotta);border-radius:4px;margin-top:32px;padding:28px 32px;box-shadow:0 1px #00000005,0 18px 40px -28px #14100c2e}.niche-lp-root .pain__quote p{margin:0}.niche-lp-root .pain__visual{position:sticky;top:100px}.niche-lp-root .pain__photo{border-radius:var(--r-lg);aspect-ratio:4/5;isolation:isolate;background:var(--cream-2);margin:0;position:relative;overflow:hidden;box-shadow:0 60px 120px -50px #14100c59}.niche-lp-root .pain__photo img{object-fit:cover;object-position:center;width:100%;height:100%;transition:transform .8s var(--ease)}.niche-lp-root .pain__photo:hover img{transform:scale(1.02)}.niche-lp-root .pain__photo:after{content:"";pointer-events:none;background:linear-gradient(#14100c00 45%,#14100cb3 100%);position:absolute;inset:0}.niche-lp-root .pain__photo-caption{z-index:1;color:#fff;flex-direction:column;gap:6px;display:flex;position:absolute;bottom:24px;left:24px;right:24px}.niche-lp-root .pain__photo-tag{font-family:var(--sans);letter-spacing:.18em;text-transform:uppercase;background:var(--terracotta);color:#fff;border-radius:999px;align-self:flex-start;padding:6px 12px;font-size:11px;font-weight:500}.niche-lp-root .pain__photo-name{font-family:var(--serif);letter-spacing:-.005em;color:#ffffffeb;font-size:clamp(16px,1.4vw,19px);font-weight:500;line-height:1.3}.niche-lp-root .hero-review{background:var(--cream);padding-top:clamp(28px,4vw,52px);padding-bottom:clamp(70px,9vw,130px)}.niche-lp-root .hero-review__card{max-width:920px;box-shadow:none;background:0 0;border:0;border-radius:0;grid-template-columns:auto 1fr;align-items:start;gap:clamp(28px,5vw,52px);margin-inline:auto;padding:0;display:grid}.niche-lp-root .hero-review__aside{text-align:center;flex-direction:column;align-items:center;gap:14px;display:flex}.niche-lp-root .hero-review__portrait{margin:0}.niche-lp-root .hero-review__portrait img{aspect-ratio:1;object-fit:cover;border:3px solid #cc7a4f73;border-radius:50%;width:clamp(82px,14vw,107px);height:auto;display:block;box-shadow:0 14px 36px -18px #14100c2e}.niche-lp-root .hero-review__content{min-width:0}.niche-lp-root .hero-review__title{font-family:var(--serif);letter-spacing:-.02em;color:var(--ink);margin-top:0;font-size:clamp(28px,4vw,42px);font-weight:300;line-height:1.08}.niche-lp-root .hero-review__quote{border:0;margin:22px 0 0;padding:0}.niche-lp-root .hero-review__quote p{font-family:var(--serif);color:var(--ink-2);letter-spacing:-.01em;margin:0;font-size:clamp(17px,1.5vw,20px);line-height:1.55}.niche-lp-root .hero-review__quote p:before{content:"“";font-family:var(--serif);color:var(--terracotta-deep);margin-right:2px;font-size:1.15em;line-height:0}.niche-lp-root .hero-review__byline{max-width:12rem;margin:0}.niche-lp-root .hero-review__name{font-family:var(--sans);letter-spacing:.04em;text-transform:uppercase;color:var(--muted);font-size:14px;font-weight:600}.niche-lp-root .how{background:var(--cream-2);position:relative;overflow:hidden}.niche-lp-root .how:before,.niche-lp-root .how:after{content:"";pointer-events:none;background:radial-gradient(circle,#cc7a4f1f,#0000 70%);border-radius:50%;width:220px;height:220px;position:absolute}.niche-lp-root .how:before{top:-60px;left:-60px}.niche-lp-root .how:after{bottom:-80px;right:-80px}.niche-lp-root .steps{counter-reset:step;grid-template-columns:repeat(2,1fr);gap:24px;margin:0;padding:0;list-style:none;display:grid}.niche-lp-root .steps>li::marker{content:""}.niche-lp-root .step{background:var(--paper);border:1px solid var(--line);border-radius:var(--r-lg);transition:transform .4s var(--ease),box-shadow .4s var(--ease);padding:36px 36px 40px;position:relative}.niche-lp-root .step:hover{transform:translateY(-4px);box-shadow:0 30px 60px -30px #14100c33}.niche-lp-root .step__num{font-family:var(--serif);letter-spacing:.18em;color:var(--terracotta);margin-bottom:18px;font-size:14px;font-weight:500}.niche-lp-root .step__title{font-family:var(--serif);letter-spacing:-.01em;color:var(--ink);margin-bottom:14px;font-size:clamp(26px,2.4vw,32px);font-weight:500;line-height:1.15}.niche-lp-root .step p{color:var(--ink-2);font-size:16.5px;line-height:1.65}.niche-lp-root .areas{isolation:isolate;background:var(--ink);color:var(--cream);position:relative;overflow:hidden}.niche-lp-root .areas:before{content:"";z-index:0;background:url(/images/niche/areas-bg.avif) 50%/cover no-repeat;position:absolute;inset:0}.niche-lp-root .areas:after{content:"";z-index:1;pointer-events:none;background:radial-gradient(85% 55% at 72% 42%,#cc7a4f24,#0000 52%),linear-gradient(95deg,#14100cf5 0%,#14100cc9 48%,#0e0c0ae6 100%);position:absolute;inset:0}.niche-lp-root .areas .container{z-index:2;position:relative}.niche-lp-root .areas .section-title{color:#fff}.niche-lp-root .areas .section-title em{color:var(--terracotta)}.niche-lp-root .areas .section-lead{color:#faf7f2b8}.niche-lp-root .areas .eyebrow{color:#faf7f2a6}.niche-lp-root .areas__grid{grid-template-columns:repeat(4,1fr);gap:20px;display:grid}.niche-lp-root .area-card{border-radius:var(--r-lg);transition:border-color .3s var(--ease),transform .3s var(--ease),background .3s var(--ease);background:linear-gradient(#ffffff05,#fff0);border:1px solid #faf7f21f;padding:32px 28px 36px;position:relative}.niche-lp-root .area-card:hover{background:linear-gradient(#cc7a4f14,#fff0);border-color:#cc7a4f99;transform:translateY(-3px)}.niche-lp-root .area-card__icon{width:44px;height:44px;color:var(--terracotta);background:#cc7a4f26;border-radius:50%;justify-content:center;align-items:center;margin-bottom:22px;display:flex}.niche-lp-root .area-card__icon svg{width:22px;height:22px}.niche-lp-root .area-card__title{font-family:var(--serif);color:#fff;margin-bottom:6px;font-size:24px;font-weight:500}.niche-lp-root .area-card__suburbs{letter-spacing:.04em;color:var(--terracotta);margin-bottom:16px;font-size:13px}.niche-lp-root .area-card__copy{color:#faf7f2b8;font-size:15px;line-height:1.6}.niche-lp-root .area-card--feature{background:linear-gradient(#cc7a4f2e,#cc7a4f0a);border-color:#cc7a4f66}.niche-lp-root .who{isolation:isolate;background:var(--cream);position:relative;overflow:hidden}.niche-lp-root .who:before{content:"";z-index:0;background:url(/images/niche/who-bg.avif) 62%/cover no-repeat;position:absolute;inset:0}.niche-lp-root .who:after{content:"";z-index:1;pointer-events:none;background:linear-gradient(125deg,#faf7f2f0 0%,#faf7f2db 42%,#f3ece1d1 100%);position:absolute;inset:0}.niche-lp-root .who .container{z-index:2;position:relative}.niche-lp-root .who__inner{grid-template-columns:.9fr 1.1fr;align-items:start;gap:clamp(40px,6vw,100px);display:grid}.niche-lp-root .who__header{position:sticky;top:100px}.niche-lp-root .who__list{flex-direction:column;display:flex}.niche-lp-root .avatar{border-bottom:1px solid var(--line);transition:padding-left .3s var(--ease);grid-template-columns:auto 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